- Backlinks - Backlinks are no longer the be all and end all of SEO. They are not as important for Bing as they are for Google.
- Links – In-bound links are supreme for Bing – and the anchor text matters most. Links from websites that say “click here” are nowhere near as important as links that use an important keyword. Quality anchor text does well in both Bing and Google.
- Link Spamming – this won’t help you much for Bing SEO. The quality of backlinks is most important, not the quantity. Link spamming is just as worthless for Google SEO as well.
- Domain Name – The age of a domain name is very important for Bing.
- Bing is more Flash-friendly than Google is – at the moment. Optimising a Flash site for Google has always been a bit of a nightmare. It is still too early to say for sure, but it does appear that for now, Bing appears to be flash-friendly in its results.
Posts Tagged ‘domain name’
Top 5 Bing SEO Tips
View CommentsPosted by ISP Media on January 7th, 2010
WNA Member Special
View CommentsPosted by ISP Media on September 25th, 2009
Womens Network members rejoice – ISP Media have just launched our new Search Engine optimisation (SEO) packages and we want you to benefit!
Search Engine visitor research clearly indicates that the majority of people searching online don’t move past the first page! Typically, the earlier your web site appears in the search results, the more targeted visitors it will receive from the search engine results page.
A high organic search engine ranking gives your business credibility, access to new customers and introductions to new previously untapped markets. This is why Search Engine Optimisation is becoming increasingly important for business.
Without doubt, for the vast majority of businesses, organic SEO provides the highest possible ROI and affordability of all marketing and promotional activities. SEO helps your website target the right visitors and rank well on search engines and is now considered a critical marketing activity for your business.
Recent (Forrester Research) studies show:
- 70% of people searching online don’t move past the first page of search results.
- Leading e-commerce and information web sites were discovered to receive up to 85% of all of their visitors (and customers) from search engine referrals.
- More than 80% of Web users find the sites they’re looking for by using a search engine.
ISP Media has been cost effectively developing and optimising websites for businesses across Australia for over 9 years and we would love to optimise the web sites of WNA members and help you grow your business.
THE OFFER
We are waiving the set up fees for our new packages for all WNA members in October.
That’s a $150.00 saving just for you!
THE BENEFITS
- A saving of $150.00
- Increased traffic to your web site
- Increased visibility from the search engines
- More qualified leads for you to action
- Increased brand recognition
- Free web site hosting periods
- A 12 month extension on existing domain names *
If you would like to save money while increasing quality traffic to your web site call Lauren today on (07) 3865 2009 or email seo@ispmedia.com.au!
* This extension is only applicable if your domain name is transferred to the ISP Media domain account.
Australia is my Domain!
View CommentsPosted by ISP Media on May 24th, 2009
I recently came across a common problem with a new client that I thought was worth sharing with you. For the purpose of this post, we shall call this client Bob.
Bob came to me to build a new web site and as you would expect wanted to utilise his existing domain name for the site.
No problem … wrong … big problem!
Unfortunately Bob had purchased his .com.au domain name for the fabulous price of $10US for a period of two years from an overseas domain registration company (who shall remain nameless) and trying to get it released was like trying to get blood out of a stone.
Bob experienced many difficulties contacting the international domain registration company as they did not supply anything but an email to contact them and with no phone number or mailing address, transferring the domain without the password (which he had forgotten) made the transition long winded and extremely frustrating.
After 4 months and countless emails with no return contact and no result, together we finally managed to push through the transfer and move forward.
While this is a severe case and one of the worst I have ever experienced, I still cannot stress enough how important it is to register your domain in Australia!
IMPORTANT REASON 1
We have legislation in Australia that protects and serves domain name registrants; you can view the legislation and policies at http://www.auda.org.au/policies/policy-index/.
IMPORTANT REASON 2
In Australia we have a Code of Practice for all registrars and resellers in the .au domain. Compliance with the Code of Practice is compulsory and auDA is responsible for enforcing the code.
IMPORTANT REASON 3
If you need to change information or wish to move the domain to another hosting company, it is cost effective and simple to call or physically visit your local registrar or reseller if need be.
In my next post I will be talking about a similar and just as important measure to ensure you do not lose control of your online presence, hosting on Australian servers.
